About Us

Made for the lake. Made for the lifestyle.

Lake30 was created from a love for lake days, good people, cold drinks, and the memories that make summer feel endless.

Born around Table Rock Lake, Lake30 is more than just an apparel brand—it’s a little piece of the lake lifestyle you can take with you wherever you go. Our goal is to create simple, comfortable, quality pieces that feel right whether you’re out on the water, hanging around the dock, or just dreaming about your next lake day.

We’re a small, family-owned brand, and we’re excited to grow Lake30 while staying true to what started it all: the lake, the lifestyle, and the people who make it special.

So throw on your Lake30 gear, grab your crew, and make some memories.

See you at the lake. 🌊

— Tyler & Brittany